ATLANTA PRESERVATION CENTER

This project is a rebranding of the Atlanta Preservation Center, including a redesigned logo and updated brand identity. The goal was to maintain the organization’s existing audience while also appealing to a younger generation interested in historic preservation.

The design uses historically inspired colors and symbolic elements, such as the Phoenix, to reflect both Atlanta’s history and its resilience. These choices were intended to help bridge the gap between tradition and modern relevance.

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HAPPY SPLASH